Expertise
Public Relations & Strategic Communications
Crisis Communications & Reputation Management
Client Relationships & Account Management
Team Leadership & Project Coordination
Event Planning & Stakeholder Communications
Rebecca brings 15 years of extensive experience in public relations, having worked with a variety of PR agencies to develop and execute creative campaigns, manage teams, and oversee multiple client accounts simultaneously. Her experience spans the travel and tourism industry, where she has worked with brands across Canada, the United States, the Caribbean, and Latin America.
From 2022 to 2024, Rebecca also worked in the association management sector, supporting conference planning, award events, monthly board meetings, and member communications, including newsletter development.
In addition to her industry experience, Rebecca has worked with several post-secondary institutions, including Conestoga College, McMaster University, and Toronto Metropolitan University. She has taught a range of communications courses, with a focus on public relations writing, crisis communications, and reputation management.
Rebecca holds a Master of Communication Management (MCM) degree from McMaster University and a Certificate in Public Relations from Toronto Metropolitan University.
Drawing on her experience across public relations, association management, and higher education, Rebecca believes in building strong client relationships through regular communication and consistent touchpoints. She also emphasizes the importance of effective behind-the-scenes team management, collaboration, and attention to detail to ensure projects are delivered efficiently, professionally, and on time.
From 2022 to 2024, Rebecca also worked in the association management sector, supporting conference planning, award events, monthly board meetings, and member communications, including newsletter development.
In addition to her industry experience, Rebecca has worked with several post-secondary institutions, including Conestoga College, McMaster University, and Toronto Metropolitan University. She has taught a range of communications courses, with a focus on public relations writing, crisis communications, and reputation management.
Rebecca holds a Master of Communication Management (MCM) degree from McMaster University and a Certificate in Public Relations from Toronto Metropolitan University.
Drawing on her experience across public relations, association management, and higher education, Rebecca believes in building strong client relationships through regular communication and consistent touchpoints. She also emphasizes the importance of effective behind-the-scenes team management, collaboration, and attention to detail to ensure projects are delivered efficiently, professionally, and on time.